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Cultivating Learning and Growth
ICF Core Competency

Facilitates Client Growth

Partners with the client to transform learning and insight into action. Promotes client autonomy in the coaching process.

Description

This competency is about helping clients translate awareness into meaningful action and sustainable growth. Facilitating growth involves partnering with clients to design actions, establish accountability, and integrate learning. It's not about telling clients what to do, but supporting them in determining their own path forward. Effective coaches help clients identify what they need to be successful, recognize and celebrate progress, and learn from all experiences—successes and setbacks alike. The goal is to build the client's capacity for ongoing self-directed growth beyond the coaching relationship.

Level-Specific Markers

Observable Behaviors

  • 1

    Works with the client to integrate new awareness, insight, or learning

  • 2

    Partners with the client to design goals, actions, and accountability measures

  • 3

    Acknowledges and supports client autonomy in the design of goals, actions, and methods of accountability

  • 4

    Supports the client in identifying potential results or learning from an action step

  • 5

    Invites the client to consider how to move forward

  • 6

    Partners with the client to close the session

6 observable behaviors for ACC level

Development Tips

Practice asking 'What will you do?' rather than suggesting actions

Help clients brainstorm multiple options before choosing one

Explore obstacles and support systems before committing to action

Ask 'What would make you accountable?' rather than imposing structures

Celebrate small wins and progress, not just major achievements

Help clients extract learning from both successes and setbacks

Practice effective session closure that includes commitments and next steps

Support clients in designing actions aligned with their values and strengths

Common Mistakes to Avoid

Suggesting or prescribing actions instead of partnering

Pushing clients to commit to more than they're ready for

Imposing your accountability system rather than co-creating

Focusing only on what didn't work instead of celebrating progress

Letting sessions end without clear commitments or closure

Making actions about external results instead of internal growth

Not exploring potential obstacles and support needs

Creating action plans that are too ambitious or not specific enough

Related Competencies

Evokes AwarenessEstablishes and Maintains AgreementsEmbodies a Coaching Mindset

Sources

  • ICF Core Competencies

Related Learning Resources

ACC Minimum Skill Requirements 2026: Complete Guide to ICF Entry-Level Coaching Standards
PCC Minimum Skill Requirements 2026: Complete Guide to ICF Professional Coaching Standards
MCC Minimum Skill Requirements 2026: Complete Guide to ICF Mastery-Level Coaching Standards
ICF ACC PCC MCC Comparison Guide 2026: Complete Coaching Credential Level Comparison

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